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Decoupled service and marketing consents
In elective healthcare, Digital Anumati - Service has been used to separate core medical processing consent from optional marketing consents, with many patients approving essential processing while rejecting use of clinical images and cosmetic data for promotional purposes.
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Decoupled consent for core services versus marketing uses
In elective healthcare deployments such as V Care Clinics, Digital Anumati - Service separated medical service consent from marketing consent for uses like clinical image promotion and third-party sharing, respecting patients’ reluctance to share cosmetic data for marketing while keeping core treatment data available for care.